WFDF Announces VC Ultimate as Sponsor and Official Apparel / Merchandise Supplier
15 December 2016
The World Flying Disc Federation (WFDF) is pleased to announce that it has selected VC Ultimate as Sponsor and Official Apparel / Merchandise Supplier for the period 2017-2018, renewing a relationship initially awarded in 2015. VC Ultimate, based in Toronto, Canada, will have the exclusive rights to develop and sell any and all official event merchandise and apparel for the WFDF’s world and continental championships over this period. In return, this partnership will provide benefits to the players and teams, event organizers and to WFDF. VC Ultimate will also work with WFDF to develop and market WFDF-branded gear to be sold through their Canadian, American and European online stores.
“We are really excited about the renewal of our partnership with VC Ultimate,” stated Robert “Nob” Rauch, WFDF President. “We feel that this partnership provides benefits to all three separate audiences within the disc community: teams/players, tournament organizers and WFDF. We are excited by the prospects for continuing to receive creative help in developing and promoting the WFDF brand and our merchandise line.”
“VC is so proud to be officially partnering with WFDF again,” said Adriana Withers, a VC Director. “It’s an honor to be able to represent WFDF through fresh and internationally-focused designs, and have exciting new opportunities to present the Ultimate community with premium VC apparel. We are looking forward to continuing to work with organizers and players from around the world and bringing a new standard to event sponsorship and merchandising.”
The contract covers the following events: WFDF 2017 All African Ultimate Club Championships (AAUCC), WFDF 2017 World Championships of Beach Ultimate (WCBU), WFDF 2017 Asia-Oceanic Ultimate & Guts Club Championships (AOUGCC), WFDF 2017 Pan American Ultimate Club Championships (PAUCC), WFDF 2018 World Under-24 Ultimate Championships (WU24), WFDF 2018 World Ultimate Club Championships (WUCC), WFDF 2018 World Masters Ultimate Club Championships (WMUCC), WFDF 2018 World Junior Ultimate Championships (WJUC).
The partnership is expected to bring numerous benefits to the flying disc community. For players and teams partnering with VC Ultimate at these events, VC will offer sponsorship pricing uniform offers for all confirmed competing teams (a minimum 25% discount off of the retail prices), as well as preferred production priority and design services, complimentary printing of the event logo on uniforms, For event organizers, VC will pay a commission on all event sales and offer a uniform credit for the TOC to use on senior event staff and apparel for volunteers. WFDF will receive support in the form of an annual sponsorship fee, contributions of staff gear and banners, and commissions on the sales of WFDF-branded merchandise.
As the Sponsor and Official Apparel / Merchandise Supplier, VC Ultimate will have the rights to sell at all covered WFDF events, visibility and hospitality at the events and on WFDF media, the rights to sell event merchandise through non-event channels, visibility with potential WFDF television or Internet streaming partners, naming rights for sponsoring specific sub-events (parties, cultural events, receptions, etc.), and the rights to develop and sell WFDF-branded merchandise at the event and through non-event channels. The WFDF online store can be found at: http://ca.vcultimate.com/collections/wfdf.
The partnership was awarded by the WFDF Board of Directors after review of proposals solicited through a public request for proposal process in which five proposals were received.
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